One of her first jobs was teaching people how to insert contact lenses at a practice in Portland, OR. Developed a passion for the business and moved to California then later Washington honing her opticianry skills. Sunnier skies and the promise of opening her own business brought Joni (and her 4 kids!) to the Atlanta suburbs where she opened Sugarloaf Eyecare in 1998. Joni has been bringing her style and skills to the Atlanta area for nearly 20 years.

The prodigy eye fixer, a Georgia native, attended Georgia Institute of Technology, where she graduated Summa Cum Laude with a Bachelor of Science degree in Polymer Engineering. Her ability to comprehensively understand particles we cannot see, but need to see, lead her to be a part of one of the most prestigious programs at Alcon, the leading manufacturer of contact lens with headquarters in GA.

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Rooted in her genetics with hands molded from birth, Brittany has followed in her mother’s footsteps learning the art of opticianry from a young age. Was actually put to work on “Take your Daughter to Work Day” filing away eyeglass orders at 8 years old. Began working at the family business in high school and the rest is history.